Halloween is just a day away. Are you ready to sport all of your Rivian’s new Halloween features? Rivian added various features in their annual spooky update with Rivian update 2024.39. This year, Rivian has gone all out, with not one but three Halloween car costumes and various other features.
The car costumes are selectable through the Rivian app when the vehicle is parked - and so are all the other fun features.
Halloween Update
Rivian’s Halloween update this time is the biggest it's ever been. Before we dig into the Car Costumes, let’s take a look at the sprinkling of other spooky features they’ve provided.
New Drive Mode Animations
First up is the drive modes menu. Every drive mode in your vehicle has taken on a spooky look, so pan through your available drive modes while you’re parked to see all the Halloween fun. Look closely because some of the spooky surprises are well hidden. The only mode that doesn’t have a spooky surprise is snow mode.
Camp Mode also got a little something special. The flame of the campfire is lit by some witch’s evil magic and is burning green alongside some pumpkins and crows in the background. And just like last year, pedestrians are zombies - but that’s not all. Motorcyclists and bicyclists take on a new form in the visualization - they’ve come back as headless horsemen.
Rivian has also introduced two additional lock sounds for Halloween, an owl and a crow. While all of the Halloween goodies will go away once the season is over, Rivian has already said that the owl lock sound will come back as a standard lock sound in the future.
There are also two new interior lighting modes, the red Crimson Moon, and the green Foggy Bog. To go with that, there’s a new selection of three songs to play internally, as well as a sound effect board, all done from within the Rivian app.
The best plan is to play some spooky sound effects while your Rivian is parked outside on Halloween night to give some trick-or-treaters a fright!
The Costume Selector in the App
Rivian Wave
Knight Rider Car Costume
The Knight Rider costume dresses up Gear Guard Garry as Michael Knight and K.I.T.T.'s super intelligence takes over your car in the classic original TV show style. On Gen 2 vehicles, the lightbar up front will mimic K.I.T.T.’s unique red beam scanner, including the sound effect!
The Knight Rider interior screens
Rivian Wave
Over in the interior, you’ll get three unique displays inside your vehicle. On the driver’s display, you’ll see revs, speed, and a ton of other information, while the main display will tell you all about how ready K.I.T.T. is to tackle the bad guys. Finally, the passengers will have access to the tools K.I.T.T. has access to - everything from energy cannons and radars to Missiles and Turbo Boost.
Back to the Future Car Costume
Back to the Future dresses up Garry as none other than Doc Brown, and you’ll get a super cool set of movie-inspired interfaces on the inside of your vehicle. Gen 2 owners can hit the 88 mph button on their driver’s display and engage in Back to the Future-themed interior and exterior lighting, along with sound effects to match.
The Back to the Future Interior Screens
Rivian Wave
The driver’s display has all the information you’ll need to get your flux capacitor up and running, telling you all about the plutonium chamber and power you’ll need to hit 88 mph. The primary display will tell you when you’ve got your destination, what time it is now, and when you originally departed. The passengers get to keep an eye on the flux capacitor, and dial in the destination time!
Trunk or Treat Car Costume
Trunk or Treat has Garry as a scarecrow this year and has eight different sound effects and three color themes. That’s also alongside the option to select the thematic music for the interior of your vehicle.
All three interior screens will be haunted by ghosts and static, and Gen1 vehicle owners will get a green animation on the lightbar. Gen 2 owners will have their lightbar match their selected color.
Video Overviews
Jenna Ezarik over on X put together this awesome recap - so go take a look.
Rivian’s highly anticipated R2 just picked up another quiet but meaningful technological win ahead of its full pricing and configurator reveal (R2 specs). Rivian is doubling down on ensuring parts commonality between the initial version destined for North America and future versions destined for Europe and the Asia-Pacific markets by integrating next-gen eSIM hardware.
Rivian has announced it is collaborating with the Munich-based firm Giesecke+Devrient (G+D) and AT&T in North America to equip the R2 with this tech that’s currently available on modern flagship devices.
With this partnership, the R2 will be one of the first vehicles in the world to launch with GSMA SGP.32-enabled eSIM technology and 5G connectivity out of the box. While cellular hardware updates rarely make front-page headlines, this specific integration is a massive win for Rivian.
The Power of SGP.32
To understand why this matters, just think about the logistical nightmare legacy manufacturers face when selling connected cars internationally. Manufacturers generally need to manage multiple hardware variants to accommodate the specific cellular networks available in various countries.
The newly finalized SGP.32 eSIM standard, built specifically for automotive and IoT applications, eliminates that friction and simplifies standardization. This architecture allows Rivian to utilize a single global hardware SKU, meaning that as the R2 expands into new international markets, no new hardware is required.
Rivian can seamlessly add or swap Mobile Network Operator (MNO) partners entirely over the air, without ever needing to touch the physical hardware inside the vehicle. For a company that is actively scaling its operations and looking to push the R2 into markets outside of North America, this remote management infrastructure is a game-changer.
The AT&T Connection
While G+D is providing the eSIM hardware and remote management capabilities, AT&T will serve as Rivian’s initial mobile network provider in the United States. AT&T’s 5G network will power the R2’s connected services, from streaming entertainment to local hotspotting and navigation.
Software-Defined Vehicle
Ultimately, the R2 is designed to be a software-defined vehicle that constantly improves throughout its lifecycle. That means its connectivity must function everywhere, no matter what country it's sold in.
Simplifying the parts pipeline from dozens of regional SKUs to just a single global part makes vehicle assembly incredibly simple and helps to future-proof before volume production begins.
Rivian is heading back to Austin this month, and they aren't just showing up as a guest. The electric automaker has returned as the headline sponsor for SXSW 2026, the massive annual festival that blends film, interactive media, and music.
The timing is perfect, as the event falls right on the heels of the official R2 unveiling set for March 12. From March 13 to 18, Rivian will transform its flagship Austin space at 208 S. Congress Ave into the "Electric Roadhouse". This central hub will host panels, live music, and exclusive events, but the real star of the show will be the R2 midsize SUV, which will be on display for the public to explore in person and even ride for the first time.
What to Expect From the Rivian R2
The R2 is easily Rivian’s most important vehicle to date, built on an entirely new platform that is much lighter than the R1S. Rivian is targeting a starting price of roughly $45,000 for the single-motor base model, making it a direct competitor to the Tesla Model Y.
If you're looking for performance, the dual-motor, all-wheel drive Launch Edition is expected to be the first to roll off the line. It features an 87.4 kWh battery pack, putting out 656 horsepower and hitting 0-60 mph in a blistering 3.5 seconds. The R2 also includes clever utility features like front seats that fold totally flat for car camping and a rear window that rolls completely down into the tailgate. It even features a native NACS charging port, ensuring it can use Tesla’s Supercharger network right out of the box.
The R2 Electric Joyride Event
For those who want to do more than just look at a stationary car, Rivian is bringing back its popular "Electric Joyride" event at the 800 Block of Congress. This custom off-road course is built right in the middle of downtown Austin, allowing attendees to experience the SUV's capabilities from the passenger seat.
Rivian Wave
An expert driver will navigate the R2 through steep hills, sharp turns, and uneven ground. The Joyride event runs daily from 9:00 am to 7:00 pm, though hours vary slightly on March 14 and March 18. You can book a spot in advance or simply hop in line while exploring the festival. Just keep in mind that riders must be at least 9 years old and are required to sign a liability waiver.
More Than Just a Car Show
The Electric Roadhouse isn't just about hardware; it's a full cultural experience. Attendees can enjoy live music from local bands curated by KUTX from March 13-15 or relax in the hospitality lounge with coffee served off the tailgate of an R1T.
Tech fans should also look out for the "Are You Faster than a Robot?" challenge. This autonomous robot event will be conducted jointly by Rivian CEO RJ Scaringe and YouTuber Mark Rober, officially kicking off the new partnership between Rivian and Rober’s CrunchLabs.
With volume R2 production slated for mid-2026, this SXSW showcase is the perfect way for the public to get a feel for the vehicle that will define Rivian’s next chapter. If you’re in Austin this month, the Electric Roadhouse is a stop you won't want to miss.
![Rivian 'Max Power' Simpsons Easter Egg [VIDEO]](https://www.rivianwave.com/img/paths/storage/rivian-reference/max-power-easter-egg-2.jpg/79787b66f4314fb5c00baeedffe59646/max-power-easter-egg-2.jpg)
